New Delhi: A recent report reveals that 75 percent of recruiters in India are investing up to 70 percent of their hiring budgets in recruitment technology and artificial intelligence (AI) tools.
According to new research by LinkedIn, three main priorities have emerged for recruiters. For 57 percent of them, finding high-quality candidates with transferable skills is the top focus. Meanwhile, 52 percent prioritise adopting smarter hiring technologies, and 46 percent aim to demonstrate return on investment (ROI) from hiring C-suite leaders.
Nearly three years after adopting AI in recruitment, Indian recruiters are shifting their focus from quick hiring to quality hiring.
The report highlights key challenges faced by recruiters: 64 percent find it difficult to ensure the right mix of soft and technical skills, 58 percent struggle with hiring quickly, and 54 percent face challenges in finding candidates who fit the right organisational culture.
To meet these evolving demands, 69 percent of Indian recruiters now use data analytics to make informed hiring decisions, and 63 percent employ AI tools to improve hiring speed and accuracy.
Anand Ruchi, head of LinkedIn Talent Solutions in India, said, “Under pressure to hire quickly, many recruiters opt for quantity over depth. However, hiring today requires more. Recruiters need tools that help them find skilled talent capable of delivering real business outcomes.”
He added that AI and data usage can help shift recruitment focus from quick-fill roles to high-impact hires.
LinkedIn’s latest research shows that over half (53 percent) of Indian recruiters are already seeing better returns from platforms like LinkedIn by focusing on skills such as problem-solving, creativity, and leadership.
Regarding success measures, 72 percent of recruiters believe hiring quality is the most important metric, followed by 60 percent who consider time-to-hire critical, and 59 percent who focus on per-employee revenue.
Concerns about losing top candidates were also noted: 58 percent attribute it to delays in the hiring process, 64 percent link it to excessive workload pressure on teams, and 63 percent connect it to drops in productivity and morale.
The report states that 58 percent of recruiters feel a lengthy approval process causes delays, while 56 percent blame indecision or uncertainty during hiring for slowdowns.
As AI adoption expands, 90 percent of Indian recruiters expect to become ‘strategic career advisors’ in their roles. Additionally, 92 percent plan to use personalised data insights to engage candidates more effectively.
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