Srinagar, March 24: A significant initiative aimed at giving Jammu and Kashmir’s premium agro and food products a global identity was witnessed in Srinagar. The Buyer-Seller Conference 2026, held under the Jammu and Kashmir Agriculture and Food Festival, brought together local farmers, entrepreneurs, and international buyers on a common platform, opening doors to new opportunities.
Hosted at the Sher-e-Kashmir International Conference Centre, the event attracted nearly 50 international buyers from over 16 countries. The conference showcased Kashmir’s renowned saffron, honey, walnuts, and other dry fruits, along with fresh agricultural products. These items exhibit vast export potential, promising to strengthen the region’s economy.
A key objective of the program was to raise awareness among local producers about international standards and certification processes. Buyers praised the quality of Kashmiri products but also suggested that more focus is needed on necessary documentation and certification to compete in the global market.
Buyers from Malaysia, Japan, the UAE, and Europe expressed particular interest in Kashmiri products, indicating the possibility of new export opportunities in the future. For local entrepreneurs and startups, this event served as a significant platform. The excitement was palpable as they presented their products to international buyers for the first time. The event aims to connect Kashmir’s traditional and high-quality products with the global market.
Entrepreneurs believe that such events will not only boost trade but also provide global recognition to Kashmir’s rich cultural and agricultural heritage. Overall, this festival is proving to be a vital step for Jammu and Kashmir’s farmers and entrepreneurs, linking them to international markets while also steering regional development in a new direction.
Sachin Kumar from the Trade Promotion Council of India stated that this will greatly benefit the local population. The goal is to promote local food products and reach international markets. Many foreign visitors have shown interest in these products.
One entrepreneur remarked that such events should continue, as they offer significant benefits. The organization of this event was commendable, allowing them to inform people about their products and connect face-to-face.
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My name is Himanshu Tiwari. I am an experienced content writer with several years of expertise in the field. Currently, I contribute to Daily Kiran, creating engaging and informative content across a variety of categories including TECHNOLOGY, health, travel, education, and automobiles. My goal is to deliver accurate, insightful, and captivating information through my words to help readers stay informed and empowered.
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