Mumbai, July 1: Television actress Esha Singh is currently in the spotlight for her new series “Juhi Mui.” In this show, she portrays a girl facing challenges related to autism while striving to achieve her dreams. During a recent conversation, Esha shared her insights on the changing narratives in television, audience preferences, and socially relevant topics.
She emphasized that mere entertainment is no longer sufficient; raising awareness through shows has become equally important.
Speaking about the evolution of television, Esha stated, “The world of TV is rapidly changing. Previously, serials focused mainly on family relationships and entertainment. Now, topics of significant social importance are gaining attention. Today’s viewers are more aware and prefer stories that offer new insights. This shift has prompted producers and writers to choose themes that encourage reflection and foster positive change in society.”
Esha added, “The younger generation plays a crucial role in steering television narratives in a new direction. Shows that combine entertainment with a meaningful message are now more favored. Ultimately, television reflects what viewers want to see. As audience preferences evolve, it is natural for program narratives to change. Therefore, there is a growing focus on themes that resonate with various social groups and enhance awareness.”
She concluded, “Television is not just a medium for entertainment; it is also a tool for guiding society in the right direction. If a show educates viewers about a social issue, its impact can reach millions of families. Such programs help change mindsets and foster understanding of sensitive topics. Consequently, the responsibility of artists and creators has increased significantly.”
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