Entrepreneur Brinda Kotak Reflects on the Impact of RSS on Her Life Perspective
Brinda Kotak discusses how the RSSs grassroots work transformed her outlook on life during the launch of a new book.

Mumbai, October 18 (Daily Kiran) : Entrepreneur and author Brinda Kotak recently shared her insights on the work of the Rashtriya Swayamsevak Sangh (RSS) during the launch of the book “Hundred Years Young: Rashtriya Swayamsevak Sangh,” commemorating the organization’s centenary. Although she does not have a direct connection to the RSS through her family or personally, Kotak expressed that the organization’s selfless and grassroots efforts have significantly influenced her life perspective.
Kotak highlighted that the RSS focuses not on publicity but on action, aiming to create a self-sufficient India where such organizations may eventually be unnecessary. She expressed gratitude for being part of the book and praised the selection of young voices who contributed their thoughts on the RSS, noting that many, like herself, do not have a direct familial link to the organization yet feel inspired by its work.
Speaking about the impact of the RSS on her mindset, Kotak stated, “The RSS has changed my perspective on many issues. I discuss this in the book. One crucial lesson I learned is to work for something beyond oneself. While we often hear about this, witnessing it as a practice through the RSS was a transformative experience.”
She envisions a future where every citizen of India is empowered enough that organizations like the RSS are no longer needed. Kotak expressed a common frustration among many about the lack of awareness regarding the RSS’s activities, attributing this to the organization’s focus on action rather than spreading messages or ideologies.
Reflecting on Prime Minister Narendra Modi’s government and its achievements over the past 25 years, she remarked, “It’s remarkable. Just before Modi’s election in 2014, the discussions around Indian politics and India’s position on the global stage were vastly different from today. The respect and economic strength of India have transformed.”
Kotak noted the visible changes in discourse and sentiment among her peers, emphasizing that the shift in conversation since 2014 is a testament to the progress made.
Regarding protests organized by the Citizens for Justice and Peace (CJP), she stated, “I believe everyone has the right to protest, and especially the youth should exercise this right. However, it must be purposeful, conducted with the right mindset and permissions.”
She urged young people to focus on being constructive contributors to society rather than divisive forces, particularly in the current climate where boundaries are sometimes overlooked.
Brinda Kotak’s reflections not only shed light on her personal journey influenced by the RSS but also encourage a broader dialogue about the role of youth in shaping India’s future.



