Udaipur, March 20, 2026 (Daily Kiran): BMW Group India has strengthened its footprint in Rajasthan by introducing the MINI brand for luxury consumers in the state and opening a new showroom in Jodhpur. With this expansion, the company now has a presence in key cities including Jaipur, Udaipur and Jodhpur.
Sanghi Classic, the exclusive dealer partner of BMW in Rajasthan since 2009, has now been appointed to represent MINI as well. This marks MINI’s entry into one of North India’s emerging luxury automobile markets.
Hardeep Singh Brar, President and CEO of BMW Group India, said the company aims to expand its aspirational brands across the country. He described Rajasthan as a strategic market with strong appreciation for design and luxury. He added that MINI’s debut will cater to a new segment of creative and urban customers, while the new showroom in Jodhpur will provide a modern and personalised retail experience.
Puneet Sanghi, Dealer Principal, Sanghi Classic, said the partnership with BMW Group India continues to grow stronger. He noted that MINI’s focus on individuality and creativity aligns well with evolving luxury consumers in Rajasthan. He also highlighted that the Jaipur facility has been upgraded to a Retail.NEXT format, and a new state-of-the-art Retail.NEXT showroom has been opened in Jodhpur.
MINI, known for its blend of heritage and innovation, continues to position itself as a symbol of style and individuality. Its product portfolio includes models such as MINI Cooper S, MINI Convertible, MINI Countryman E and MINI JCW Countryman All4.
The brand currently has 12 sales touchpoints across nine cities in India, while its service network is integrated with BMW Group India’s aftersales network, covering 51 touchpoints in 36 cities.
Sanghi Classic, established in 2009 in Jaipur, has introduced BMW’s global retail standards in Rajasthan with integrated sales and service facilities. Its new showroom in Jodhpur, located in Khas Bagh, offers a boutique retail experience with select BMW and MINI models along with lifestyle collections.
The Jaipur showroom at Sanghi Garden, Tonk Road, spans 3,200 sq ft and displays multiple BMW and MINI vehicles, supported by a fully equipped workshop. Meanwhile, the Udaipur showroom, located in Madri Industrial Area, offers a premium retail environment showcasing BMW cars and lifestyle products.
My name is Ganpat Singh Choughan. I am an experienced content writer with 7 years of expertise in the field. Currently, I contribute to Daily Kiran, creating engaging and informative content across a variety of categories including technology, health, travel, education, and automobiles. My goal is to deliver accurate, insightful, and captivating information through my words to help readers stay informed and empowered.
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