Hero MotoCorp shines as its Vida brand opens first Experience Center in Bengaluru

Hero MotoCorp is currently trading at Rs. 2734.65, up by 49.30 points or 1.84% from its previous closing of Rs. 2685.35 on the BSE.

hero motocorp gains on the bse
Hero MotoCorp

The scrip opened at Rs. 2700.00 and has touched a high and low of Rs. 2734.65 and Rs. 2690.40 respectively. So far 378 shares were traded on the counter.

The BSE group ‘A’ stock of face value Rs. 2 has touched a 52 week high of Rs. 2939.35 on 18-Aug-2022 and a 52 week low of Rs. 2148.00 on 08-Mar-2022.

Last one week high and low of the scrip stood at Rs. 2736.00 and Rs. 2620.55 respectively. The current market cap of the company is Rs. 53661.47 crore.

The promoters holding in the company stood at 34.77%, while Institutions and Non-Institutions held 54.68% and 10.54% respectively.

VIDA, Powered by Hero, the emerging mobility brand of Hero MotoCorp, has opened its first Experience Center. Reinforcing the brand’s Tech-First approach, the innovative and exciting Experience Center will provide an immersive and a completely differentiated experience to customers. The first Experience Center is located in Bengaluru at the prominent Vittal Mallya Road, where customers will be able to familiarize themselves with the brand, experience the product and immerse themselves in the ‘Worry-free EV Ecosystem’ of VIDA. To mark the occasion, VIDA has also commenced customer test-rides of the VIDA V1 from November 14, 2022.

Spread over 8500 sq. ft., this world-class Experience Center will display the VIDA V1 scooters, charging stations, an interactive wall that illustrates the brand vision, and product configurators to help customers visualize their VIDA V1. Designed to provide a comfortable, intuitive and a social space, with an in-house coffee bar and library, the VIDA Experience Center will inspire conversations about purpose along with the products, and invite collaborators along with customers. The Experience Center will not just function as a brand and product zone, in fact it will be the heart of VIDA communities, hosting events, brand meets and cohort activities. VIDA will open Experience Centers next in Jaipur and then Delhi with customer deliveries of VIDA V1 commencing from the second week of December 2022.

Hero MotoCorp is the world’s largest manufacturer of motorcycles and scooters.

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