Heritage Foods rises on launching new product ‘GlucoShakti’

Heritage Foods is currently trading at Rs. 181.00, up by 2.65 points or 1.49% from its previous closing of Rs. 178.40 on the BSE.

Heritage Foods
Heritage Foods

The scrip opened at Rs. 179.85 and has touched a high and low of Rs. 181.75 and Rs. 165.10 respectively. So far 18577 shares were traded on the counter.

The BSE group ‘B’ stock of face value Rs. 5 has touched a 52 week high of Rs. 217.93 on 20-Jan-2022 and a 52 week low of Rs. 126.88 on 20-Jun-2022.

Last one week high and low of the scrip stood at Rs. 190.07 and Rs. 165.10 respectively. The current market cap of the company is Rs. 1655.48 crore.

The promoters holding in the company stood at 39.21%, while Institutions and Non-Institutions held 17.72% and 43.06% respectively.

Heritage Foods has launched GlucoShakti, a whey-based instant energy drink. It is a natural, non-carbonated & affordable energy drink that revitalizes the body after strenuous physical activity.

GlucoShakti has the goodness of whey, and is fortified with Glucose for Instant Energy. It has naturally occurring minerals such as Sodium, Potassium, Phosphorus, Magnesium, etc. which help replenish the essential body salts. It has around 1.5 times more Potassium than other competing products.

GlucoShakti would be available in 200ml pouch pack priced at only Rs 10, making it pocket-friendly and a convenient source of energy without any fizz.

The product has been launched across Telangana, Andhra Pradesh, Karnataka, Tamil Nadu and it is available across General Trade stores, Heritage Parlors and select Modern Retail stores.

Heritage Foods operates three divisions namely Dairy, Retail and Agri.

Presently, Heritage’s milk products have market presence in Andhra Pradesh, Karnataka, Kerala, Tamil Nadu and Maharastra and has retail stores across Bangalore, Chennai and Hyderabad.