PVR has entered into an agreement with M3M India to set-up an ultra-modern and state-of-the-art 8-screen multiplex at M3M 65th Avenue, the recently delivered largest luxurious retail project in Gurugram by M3M India. M3M 65th Avenue is spread across 14 acres, with 1 million square feet of retail space and built with a top-line of Rs 4,000 crore. PVR is investing Rs 324 crore to set-up the upcoming property. With the upcoming property, PVR is starting capital expenditure on new screen additions.
PVR is the largest and most premium film exhibition company in India. Since its inception in 1997, the brand has redefined the way entertainment is consumed in the country.