Beijing, February 12: The Milan-Cortina Winter Olympics are set to take place on schedule, once again drawing global attention to the allure of winter sports and showcasing the robust development of China’s winter sports industry.
China has consistently embraced the idea of sharing the benefits of the Winter Olympics with all its citizens. Through the promotion of winter sports, the nation aims to enhance public health, uplift living standards, and create job opportunities. The goal is to enable more people to enjoy the health and joy that winter sports bring, fostering collective participation and enjoyment.
Today, China’s winter sports have made unprecedented strides, with a growing economy in this sector and active youth involvement, presenting a vibrant picture of high-quality development in the winter sports industry.
China’s performance in the Winter Olympics has marked a historic achievement, writing a new chapter in the country’s winter sports history. In the Sochi Winter Olympics, no Chinese athlete participated in the women’s slopestyle event. However, at the Beijing Winter Olympics, Gu Ailing made history by reaching the finals alone. At the Milan Winter Olympics, four Chinese athletes, including Gu Ailing, Han Ling Shan, and Liu Meng Ting, competed, with Gu winning a silver medal and Liu achieving a personal best by finishing fifth, marking a historic leap for the event.
This reflects the overall strength of Chinese winter sports, the excellence of its training systems, and the abundance of talent, demonstrating the effectiveness of combining national systems with social forces. In this Winter Olympics, the Chinese delegation showcased the capabilities of its winter sports athletes.
The excitement surrounding the Winter Olympics has injected new energy into the ice and snow industry, becoming a significant engine of consumption. Thanks to the Beijing Winter Olympics and the Harbin Asian Winter Games, China’s ice and snow economy has experienced unprecedented growth, breaking seasonal and geographical limitations.
During the 2024-2025 ski season, the total number of tourists skiing in China exceeded 26 million, reflecting the nationwide enthusiasm for ice and snow sports. From northern ski resorts to southern ice rinks, the ice and snow industry chain is continuously expanding, economically enriching snowy regions, enhancing consumption scenarios, increasing employment, and providing new momentum to local economies.
Teenagers and youth play a crucial role in winter sports, injecting new energy into the games. In northern China, especially in the three northeastern provinces, “winter sports in schools” and “after-school winter sports care” have become distinctive features of winter vacations, enriching the leisure experiences of teenagers and preserving winter sports culture.
New-generation athletes like Su Yiming and Gu Ailing are encouraging more young people to participate in winter sports. By the 2024-2025 winter sports season, the number of residents participating in winter sports across the country reached 292 million, with a notable increase in youth participation, strengthening the foundation of winter sports among the general public.
The successes achieved in the Winter Olympics, the flourishing economy of ice and snow sports, and the widespread participation of youth illustrate the significant progress made in China’s winter sports. This not only represents a crucial achievement in building a strong sports nation but also serves as a vibrant example of realizing the benefits of the Winter Olympics for all.
Looking ahead, as ice and snow sports gain popularity and the industry develops with high quality, more and more youth will be drawn to realize their dreams in these sports, further shining a spotlight on Chinese ice and snow sports on the world stage.
(Source: China Media Group, Beijing)
My name is Narendra Jijhontiya. I am an experienced content writer with several years of expertise in the field. Currently, I contribute to Daily Kiran, creating engaging and informative content across a variety of categories including TECHNOLOGY, health, travel, education, and automobiles. My goal is to deliver accurate, insightful, and captivating information through my words to help readers stay informed and empowered.
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